CUSTOMIZED SYSTEMS
Program Administration
A co-op organization with retail members all over the country offered high quality advertising programs and campaign materials to its members on a regular basis (including customized TV, Radio, Circulars, Direct Mail, Print Ads, and POP). I created an advertising program tracking system making it easy to keep track of member program participation, monthly orders, typical order customizations, and interactions. Before a large portion of the membership were computer savvy, the system generated order forms pre-populated with each member's typical order instructions, making the ordering experience much easier. Once computer skills among the membership became standard, the system transitioned completely to digital interaction. Internal order entry was extremely easy for our employees and the system provided an invaluable at-a-glance history of each member.
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